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Melissa Smalley

Accelerate Move-Ins: Senior Living Sales Mastery

Discover proven strategies and get actionable techniques your team can implement now to enhance occupancy in my free, on-demand course.

More About the Course

Gain Access to All Modules

Get a link to the entire course and a FREE Bonus worksheet to create an actionable plan immediately.

The Course Modules

Module 1: Understanding the buyer's journey

MODULE 1

Understanding The Buyer's Journey

Unlock the secrets to understanding and guiding prospective residents through their decision-making process.

Module 2: Strategies and tools for your sales team

MODULE 2

Sales Team Strategies And Tools

Discover powerful sales alignment techniques and cutting-edge tools to speed up your pipeline progress.

Module 3: Creating harmony between marketing and sales

MODULE 3

Creating Harmony Between Marketing and Sales

Learn top strategies to create seamless collaboration between marketing and sales for maximum impact.

Module 4: measuring your sales alignment and enablement effectiveness

MODULE 4

Measuring Sales Alignment & Enablement Effectiveness

Explore effective methods to gauge the success and alignment of your sales and marketing efforts.

Module 5: Shortening the Sales cycle summary

MODULE 5

Shortening the Sales Cycle: Summary

Assess and enhance the maturity of your current sales alignment and enablement programs for faster results.

Meet your instructor

With over 20 years of experience in senior care as a former Licensed Nursing Home Administrator, I am passionate about empowering senior care organizations in a new way. As a senior strategist and coach with Marketing Essentials, I am on a mission to help senior care thrive. I have partnered with clients to drive high-performing recruitment campaigns, to hit marketing goals and accelerate sales. Senior living is my passion, and I hope to drive results for your organization!

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